Archive for safety

2019 Honda Passport Achieves Top NHTSA Overall Safety Rating

  • Every 2019 Honda model evaluated in NHTSA NCAP safety testing has achieved a top 5-Star Overall Vehicle Score
  • 85 percent of Honda vehicles sold now feature Honda Sensing®

The all-new 2019 Honda Passport achieved a 5-star Overall Vehicle Score, the highest available overall safety rating issued by the National Highway Traffic Safety Administration (NHTSA) as part of its New Car Assessment Program (NCAP). With this result, every tested 2019 Honda vehicle has earned an NCAP 5-Star Overall Vehicle Score from the NHTSA1.

The Passport and other Honda models’ crashworthiness is enabled in part by the latest generation of Honda’s proprietary Advanced Compatibility Engineering™ (ACE™) body structure, a network of front-frame structures designed to absorb and deflect the energy from a frontal collision.

Beyond crashworthiness, the Honda Sensing® suite of advanced safety and driver-assistive technologies is now standard equipment on the 2019 Passport, Accord, Civic2, Clarity series, Insight, and Pilot and available on every Honda nameplate. Since its introduction on the 2015 CR-V, Honda has sold over 2.1 million vehicles equipped with Honda Sensing® and nearly 85 percent of all new Honda vehicles sold in 2019 are equipped with Honda Sensing®.

Honda Sensing® helps provide greater awareness of driving conditions around the vehicle, in some cases helping drivers maintain lane position and, under certain conditions, slowing or even stopping the vehicle if it detects a potential front collision. Comprising the Honda Sensing® suite are Collision Mitigation Braking System™ (CMBS™) with Forward Collision Warning; Road Departure Mitigation (RDM) incorporating Lane Departure Warning (LDW); Lane Keeping Assist System (LKAS); and Adaptive Cruise Control (ACC).

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Honda Encourages Teens to Have #TheTextTalk with Parents, Cultivating Open Dialogue on Distracted Driving

  • Study1 shows one in three parents text and drive with children in the car
  • Throughout April – Distracted Driving Awareness Month – Honda is encouraging teens to have #TheTextTalk with their parents
  • Honda campaign features authentic videos of teens and parents in meaningful conversations about the dangers of texting while driving

Given the pervasive danger of texting while driving, Honda is flipping the script by encouraging teens to be role models and have #TheTextTalk with their parents throughout the month of April and beyond. The Distracted Driving Awareness Month campaign from Honda features a series of videos geared to motivate teens to have #TheTextTalk, an open dialogue with their parents about practicing safer driving habits: Honda.us.distracted.

 

The campaign was inspired by today’s growing need to address the dangers of driving distracted. Researchers at Children’s Hospital of Philadelphia (CHOP) and University of Pennsylvania School of Nursing found that one in three parents read text messages and one in seven use social media while driving their children between the ages of four and ten. According to data from the National Highway Traffic Safety Administration, each day in the United States more than 1,000 people are injured in crashes that are reported to involve a distracted driver.2

“By making children and teens the catalysts for change, Honda’s distracted driving campaign takes a nontraditional approach in parent-child dynamics to capture true human emotion and encourage safer driving,” said Jessica Fini, social media manager at American Honda Motor, Co., Inc. “For the past six years, we have used our social media platforms to promote safer driving during National Distracted Driving Awareness month, and we hope having the text talk will inspire a crucial conversation between teens and parents beyond the month of April.”

Distracted Driving Campaign Details
Honda’s distracted driving campaign features a long-form video (Honda.us.distracted) broken up into three pivotal parts:

  • Introduction: each video opens with a montage of teenagers sitting down for individual interviews, discussing their and their parents’ phone behavior.
  • Revelation: the video then shows the director asking each teen a series of questions related to their parent’s driving habits. The director asks why they haven’t discussed the dangers of their parents texting while driving, and how they’d feel if they had the talk with them now.
  • Change: the families reunite to have #TheTextTalk. Each emotional parent-child conversation ends with a heartfelt commitment from the parent to stop texting while driving.
  • The long-form video will live on Honda’s YouTube channel with cut-down versions of the video featured on Honda’s social media channels, including Twitter (@Honda), Facebook (https://www.facebook.com/Honda/), and Instagram (@Honda), throughout the month of April.

The campaign also features a pledge to drive distracted-free:

  • The families featured in the video sign a pledge, a physical reminder of their heartfelt discussion, on how they will stop driving while distracted for the sake of their loved ones.
  • The pledge will also be featured on Honda’s Instagram and website. Honda is encouraging people to share the pledge by tagging their loved ones on social media.
  • Alternatively, a link to the online PDF version of the pledge is available at Honda.us.pledge and can be printed, signed, and shared among friends and family as a physical reminder of their commitment to no longer text and drive.

For More Information 
Consumer information is available at automobiles.honda.com. To join the Honda community on Facebook, visit facebook.com/honda. Additional media information including detailed pricing features and high-resolution photography of all 2019 Honda models is available at hondanews.com.

About Honda
Honda offers a full line of reliable, fuel-efficient and fun-to-drive vehicles with advanced safety technologies sold through over 1,000 independent U.S. Honda dealers. The Honda lineup includes the Fit, Civic, Insight, Accord and Clarity series passenger cars, along with the HR-V, CR-V, Passport and Pilot sport utility vehicles, the Ridgeline pickup and the Odyssey minivan.

Honda has been producing automobiles in America for more than 35 years and currently operates 19 major manufacturing facilities in North America. In 2018, more than 90 percent of all Honda brand vehicles sold in the U.S. were made in North America, using domestic and globally sourced parts.

About Honda Safety
Honda is pursuing its vision for a zero-collision society through advanced technologies such as Honda Sensing®, already deployed on nearly one million Honda vehicles on U.S. roads today. These technologies can significantly reduce the likelihood or severity of a collision and also serve as a bridge to highly-automated vehicles of the future. All Honda vehicles also feature the company’s Advanced Compatibility Engineering™ (ACE™) body structure for improved collision safety, and have helped all tested 2018 model Honda vehicles achieve the highest available 5-star Overall Vehicle Score from the National Highway and Traffic Safety Administration.

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Honda “Crashes” New York International Auto Show with 2019 Honda HR-V

  • Honda is showcasing its achievement in safety performance, including the display of a HR-V crash tested by the Insurance Institute for Highway Safety (IIHS)
  • Honda highlights its commitment to safety rating leadership at all price points
  • 2019 HR-V is one of seven Honda models to earn an IIHS TOP SAFETY PICK rating when equipped with Honda Sensing® technology and certain headlights
  • HR-V earns top “Good” rating in all six IIHS crashworthiness tests and a 5-Star Overall Vehicle Score from NHTSA

The New York International Auto Show draws more than 1 million consumers each year to see the hundreds of bright, shiny vehicles. For the first time at an auto show, Honda will display a refreshed 2019 HR-V that recently was safety crash tested by the Insurance Institute for Highway Safety (IIHS). The emotional display of the HR-V showcases what a vehicle endures in a crash (and what it looks like after), including the structural strength and airbag deployment, highlighting the progression of safety technology. The HR-V exhibits safety rating leadership at an affordable price, starting at $20,520.

“Safety performance is an important factor in the purchase decision of most car buyers regardless of vehicle size or price, and we wanted to display how well our entry SUV, the Honda HR-V, performed in one of the most stringent collision tests in the world,” said Henio Arcangeli, Jr., senior vice president of Automobile Sales at American Honda Motor Co., Inc. and general manager of the Honda Division. “By having a crashed HR-V on display at the New York Auto Show, media and consumers will be able to see first-hand how the HR-V performed in the IIHS test, with dramatic, real-world visuals to showcase our safety rating leadership and our commitment to Safety for Everyone.”

The affordable 2019 HR-V subcompact crossover, equipped with Honda’s proprietary Advanced Compatibility Engineering™ (ACE™) body structure, has earned the highest available rating of “Good” in all six IIHS crashworthiness tests, and has been named an IIHS TOP SAFETY PICK when equipped with Honda Sensing® technology and certain headlights. ACE™ body structure absorbs the violent forces of a crash, reducing the likelihood of injury to vehicle occupants. All 2019 HR-V models achieve “Good” ratings for driver-side small overlap front, passenger-side small overlap front, moderate overlap front, side impact, roof strength, and head restraints and seats, along with a “Superior” rating for front crash prevention when equipped with available Honda Sensing®.

The HR-V on display was safety crash tested in the IIHS driver-side small overlap front test. This test is designed to replicate what happens when the front left corner of a vehicle collides with another vehicle or an object like a tree or utility pole. This crash test is a challenge for some safety belt and airbag designs because occupants move both forward and toward the side of the vehicle. During this test, the HR-V traveled at 40 mph toward a 5-foot-tall rigid barrier.

Honda has seven 2019 model-year vehicles — Insight, Accord1, HR-V2, CR-V2, Pilot2, Odyssey2 and Ridgeline2 – that earned a TOP SAFETY PICK or TOP SAFETY PICK+ rating from IIHS. Further, all 2019 model-year Honda vehicles that have been fully tested by the National Highway Traffic Safety Administration (NHSTA) have earned a top 5-star Overall Vehicle Score, 11 models in total.

In addition to the ACE™ body structure, and advanced seatbelt and airbag system that are applied to all new Honda vehicles, the Honda Sensing® suite of advanced safety and driver-assistive technologies is now standard or available on all Honda nameplates, and more than 80 percent of 2019 model-year Honda vehicles sold in the U.S. are equipped with these potentially life-saving technologies. Honda Sensing® technology is already in nearly 2 million vehicles on U.S. roads today, and includes Collision Mitigation Braking System™ (CMBS™); Forward Collision Warning; Road Departure Mitigation (RDM) incorporating Lane Departure Warning (LDW); Lane Keeping Assist System (LKAS); and Adaptive Cruise Control (ACC).

The 2019 New York International Auto Show is open to the public April 19 – April 28 at the Jacob K. Javits Convention Center. In addition to the IIHS safety crash tested HR-V, Honda will display its best-selling models like Civic, Accord and CR-V, plus the all-new Passport SUV.

About Honda 
Honda offers a full line of reliable, fuel-efficient and fun-to-drive vehicles with advanced safety technologies sold through over 1,000 independent U.S. Honda dealers. The Honda includes the Fit, Civic, Insight, Accord and Clarity series passenger cars, along with the HR-V, CR-V, Passport and Pilot sport utility vehicles, the Ridgeline pickup and the Odyssey minivan.

Honda has been producing automobiles in America for more than 35 years and currently operates 19 major manufacturing facilities in North America. In 2018, more than 90 percent of all Honda brand vehicles sold in the U.S. were made in North America, with nearly two-thirds made in America, using domestic and globally sourced parts.

About Honda Safety Leadership 
Honda has a long history of leadership in the development and application of advanced technologies designed to enhance the safety of all road users, including automobile occupants, motorcycle riders and pedestrians. The company operates two of the world’s most sophisticated crash test facilities, in Ohio and Japan, and is responsible for numerous pioneering efforts in the areas of crashworthiness, airbag technology, collision compatibility and pedestrian safety.

For More Information
Consumer information is available at automobiles.honda.com. To join the Honda community on Facebook, visit facebook.com/honda. Additional media information including detailed pricing features and high-resolution photography of all 2019 Honda models is available at hondanews.com.

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2019 Honda HR-V Earns IIHS Top Safety Pick Rating

  • 2019 HR-V receives Good rating in all six IIHS crashworthiness tests
  • Honda Sensing® Collision Mitigation Braking System™ rated Superior
  • Sixth 2019 Honda model to receive TSP or higher

The 2019 Honda HR-V has earned a TOP SAFETY PICK (TSP) rating from the Insurance Institute for Highway Safety (IIHS), when equipped with optional front crash prevention and specific headlights, including the highest possible rating of “Good” in all six crashworthiness tests and a “Superior” rating for its available Collision Mitigation Braking System™ (CMBS™), part of the Honda Sensing® suite of driver assistive and safety technologies.

Refreshed for the 2019 model year, the 2019 HR-V received numerous updates to its structure to improve frontal crash performance, as demonstrated in the IIHS’ small and moderate front overlap tests. In addition, Honda Sensing is now standard on EX and above trims, which, in addition to CMBS, includes Forward Collision Warning; Road Departure Mitigation (RDM) incorporating Lane Departure Warning (LDW); Lane Keeping Assist System (LKAS); and Adaptive Cruise Control (ACC). On the new-for-2019 HR-V Touring trim, multi-element LED headlights earned an Acceptable rating in the IIHS evaluation.

The 2019 HR-V is the sixth Honda model to receive a top safety rating from the IIHS. The 2019 Honda Accord, CR-V, PIlot and Odyssey all received TSP, while Insight earned a TOP SAFETY PICK+, the Institute’s highest rating. Separately, every Honda model that has been fully evaluated in NHTSA’s 2019 model year NCAP testing, including the 2019 HR-V, has received a 5-Star Overall Vehicle Score1.

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Honda Continues Advancing Toward a Safer Future with 2018-2019 Model Lineup

  • NHTSA 5 Star Overall Vehicle Score for every model tested
  • Seven models receive 2018 IIHS TSP or TSP+
  • 70 percent of Honda vehicles sold now feature Honda Sensing®

Honda’s model year 2018-2019 car and light-truck lineup features vehicles with the highest available safety ratings issued by the National Highway Traffic Safety Administration (NHTSA) and the Insurance Institute for Highway Safety (IIHS). Every tested Honda vehicle has earned an NCAP 5-Star Overall vehicle safety rating from the NHTSA, and seven Honda models have earned a TOP SAFETY PICK (TSP) or TOP SAFETY PICK+ (TSP+) for 2018 from the IIHS when equipped with Honda Sensing and specific headlights.

Leading the lineup is the all-new 2019 Honda Insight, the only compact hybrid car to earn a 2018 TOP SAFETY PICK+ for all trim levels, owing to its top ratings of “GOOD” in crashworthiness tests and headlight performance, and also a top rating of SUPERIOR for frontal collision protection, thanks to standard Honda Sensing® technology. The 2019 Pilot with specific headlights was also named a 2018 TSP+ by the institute. Earning 2018 TSP ratings are the 2018 Honda Accord1, CR-V2, Odyssey2 and the 2018-2019 Ridgeline2.

Honda’s crashworthiness is enabled in part by the latest generation of Honda’s proprietary Advanced Compatibility Engineering™ (ACE™) body structure, a network of front frame structures designed to absorb and deflect the energy from a frontal collision.

Also key to Honda’s safety rating achievements is the Honda Sensing® suite of advanced safety and driver-assistive technologies, now standard equipment on the 2019 Accord, Civic3, Clarity, Insight, and Pilot, and available on every Honda nameplate. Since its introduction on the 2015 CR-V, Honda has sold nearly 1.6 million vehicles equipped with Honda Sensing®. Today, upwards of 70 percent of all new Honda vehicles sold are equipped with Honda Sensing®, totaling more than 750,000 vehicles through the first 11 months of the year.

Honda Sensing® helps provide greater awareness of driving conditions around the vehicle, in some cases helping drivers maintain lane position and, under certain conditions, slowing or even stopping the vehicle if it detects a potential front collision. Comprising the Honda Sensing® suite are Collision Mitigation Braking System™ (CMBS™) with Forward Collision Warning; Road Departure Mitigation (RDM) incorporating Lane Departure Warning (LDW); Lane Keeping Assist System (LKAS); and Adaptive Cruise Control (ACC).

Honda Safety Ratings

Model NCAP Overall Vehicle Score IIHS Crashworthiness IIHS Frontal Collision Protection with Honda Sensing® 2018 IIHS TSP or TSP+
Fit 5-Stars GOOD4 SUPERIOR  
Civic Coupe 5-Stars GOOD SUPERIOR  
Civic Sedan 5-Stars GOOD SUPERIOR  
Civic Hatchback5 5-Stars GOOD SUPERIOR  
Insight 5-Stars GOOD SUPERIOR TSP+
Accord 5-Stars GOOD SUPERIOR TSP1
HR-V6 5-Stars GOOD Not Tested  
CR-V 5-Stars GOOD SUPERIOR TSP2
Ridgeline 5-Stars GOOD SUPERIOR TSP2
2018 Pilot 5-Stars ACC/GOOD7 SUPERIOR TSP2
2019 Pilot 5-Stars ACC/GOOD7 SUPERIOR TSP+1
Odyssey 5-Stars GOOD SUPERIOR TSP2

About Honda
Honda offers a full line of reliable, fuel-efficient and fun-to-drive vehicles with advanced safety technologies sold through over 1,000 independent U.S. Honda dealers. The Honda lineup includes the Fit, Civic, Insight, Accord and Clarity series passenger cars, along with the HR-V, CR-V and Pilot sport utility vehicles, the Ridgeline pickup and the Odyssey minivan.

About Honda Safety Leadership
Honda has a long history of leadership in the development and application of advanced technologies designed to enhance the safety of all road users, including automobile occupants, motorcycle riders and pedestrians. The company operates two of the world’s most sophisticated crash test facilities, in Ohio and Japan, and is responsible for numerous pioneering efforts in the areas of crashworthiness, airbag technology, collision compatibility and pedestrian safety.

The post Honda Continues Advancing Toward a Safer Future with 2018-2019 Model Lineup appeared first on Blog Honda.

Statement by American Honda Regarding Electronic Power Steering Recall: 2017-2018 Honda Civic and CR-V

  • 54 vehicles will be recalled in the United States to replace the electronic power steering gear box, for free
  • No related crashes or injuries have been reported

American Honda will voluntarily recall 54 model year 2017-2018 Honda Civic and Honda CR-V vehicles in the United States to replace the electronic power steering (EPS) gear box, free of charge. Torque sensors within the affected gear boxes were manufactured incorrectly and could provide incorrect steering torque information if the steering wheel is turned fully to the end of its range of travel (multiple turns in one direction). This condition could cause the EPS to steer with more force than intended by the driver, increasing the risk of a crash. Honda has received no reports of crashes or injuries related to this issue.

Honda is announcing this recall to encourage owners of affected vehicles to take them to an authorized dealer as soon as possible for the free repair. Mailed notification to owners of affected vehicles will occur in early-November 2018. Owners of these models can also determine if their vehicles require repair now by visiting www.recalls.honda.com or by calling (888) 234-2138.

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Statement by American Honda Regarding SRS Control Unit Recall: 2019 Honda Insight, Odyssey and Ridgeline

  • 118 vehicles are affected; recall only in the United States
  • SRS Control Units will be replaced, free of charge
  • Issue discovered during quality control check at the control unit vendor; No customer reports related to this issue

Honda will voluntarily recall 118 model-year 2019 Insight, Odyssey and Ridgeline vehicles, only in the United States, to replace Supplemental Restraint System (SRS) Control Units, free of charge. A circuit board on the affected SRS Control Units may have been damaged during production. A damaged SRS Control Unit may not properly deploy the side, side curtain and knee airbags and seat belt pre-tensioners during a crash, increasing the risk of injury. Honda has received no customer reports related to this issue, which was discovered during quality control checks at the vendor.

Honda is announcing this recall to encourage owners of affected vehicles to take them to an authorized dealer as soon as possible for the free repair. Mailed notification to owners of affected vehicles will occur in late-November 2018. Owners of these models can also determine if their vehicles require repair now by visiting www.recalls.honda.com or by calling (888) 234-2138.

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2019 Honda Insight Receives Highest Overall Safety Rating from the National Highway Traffic Safety Administration

  • Insight also recently named 2018 IIHS TOP SAFETY PICK+
  • Received top 5-star ratings in every category evaluated by NHTSA
  • Insight is the ninth current Honda model to earn NHTSA’s 5-star Overall Vehicle Score

Receiving top ratings in all evaluated categories, the 2019 Honda Insight has received a 5-Star Overall Vehicle Score, the top available safety rating in the U.S. government’s New Car Assessment Program1 (NCAP). Firmly establishing its leadership in third party safety ratings, Insight was also recently awarded an Insurance Institute for Highway Safety (IIHS) TOP SAFETY PICK+ rating, the institute’s top award.

“If you’re in the market for a stylish sedan with top third-party safety ratings, look no further than the Honda Insight.” said Ray Mikiciuk, assistant vice president of Honda Automobile Sales. “On top of its class-leading safety features, Insight is also a comfortable 5-seat hybrid with great fuel economy ratings.”

On sale since June 29, the 2019 Honda Insight offers class-leading power and passenger space, universally appealing styling, and an EPA fuel economy rating of 55 mpg2 city (LX/EX), while simultaneously bringing a new level of driving sophistication and style to the compact hybrid market. All 2019 Insights are equipped with the Honda Sensing® suite of active safety and driver assistive features as standard equipment.

Insight’s standard Honda Sensing® helps provide greater awareness of driving conditions around the vehicle, in some cases helping drivers maintain lane position, and, under certain conditions, is capable of slowing or even stopping the vehicle if it detects a potential front collision. Comprising the Honda Sensing® suite are Collision Mitigation Braking SystemTM (CMBSTM) with Forward Collision Warning; Road Departure Mitigation (RDM) incorporating Lane Departure Warning (LDW); Lane Keeping Assist System (LKAS); and Adaptive Cruise Control (ACC).

The 2019 Insight is the latest of nine current Honda models to earn a 5-Star Overall Vehicle Score from NHTSA. The other eight are Accord, Civic (except Type R, which was not rated), Fit, HR-V, CR-V (2018), Pilot, Odyssey and Ridgeline.

For More Information
Consumer information is available at automobiles.honda.com. To join the Honda community on Facebook, visit facebook.com/honda. Additional media information including detailed pricing features and high-resolution photography of all 2018 and 2019 Honda models is available at hondanews.com.

About Honda
Honda offers a full line of reliable, fuel-efficient and fun-to-drive vehicles with advanced safety technologies sold through over 1,000 independent U.S. Honda dealers. The Honda lineup includes the Fit, Civic, Insight, Accord and Clarity series passenger cars, along with the HR-V, CR-V and Pilot sport utility vehicles, the Ridgeline pickup and the Odyssey minivan.

Honda has been producing automobiles in America for more than 35 years and currently operates 19 major manufacturing facilities in North America. In 2017, more than 90 percent of all Honda brand vehicles sold in the U.S. were made in North America, using domestic and globally sourced parts.

The post 2019 Honda Insight Receives Highest Overall Safety Rating from the National Highway Traffic Safety Administration appeared first on Blog Honda.

Honda Demonstrates New “Smart Intersection” Technology that Enables Vehicles to Virtually See Through and Around Buildings

  • Honda partners with City of Marysville, Ohio in real-world environment
  • Roughly 20% of the nearly 35,000 traffic deaths that occur each year in the U.S. occur at intersections

Honda today held a demonstration of its “Smart Intersection” technology for vehicle-to-everything (V2X) communication designed to reduce traffic collisions at roadway intersections, one of the first such deployments of V2X technology in a real-world setting.

Developed in partnership with the City of Marysville as part of the 33 Smart Mobility Corridor project, the pilot project seeks to address the limitations of on-board vehicle sensors in addressing traffic collisions at roadway intersections. Intersection collisions account for roughly 40 percent of all collisions and 20 percent of the nearly 35,000 traffic-related deaths that occur in the U.S. each year.

The “Smart Intersection” technology, utilizing Honda’s proprietary object recognition software in conjunction with intersection-mounted cameras and V2X communications, allows cars to virtually see through and around buildings and walls in virtually all weather conditions to help identify and alert drivers to otherwise hidden hazards.

“Honda believes that V2X technology is an essential component of a smarter and safer transportation ecosystem and can play a role in our dream for a zero-collision society,” said Ted Klaus, vice president of strategic research at Honda R&D Americas, Inc. “By partnering with the City of Marysville and the State of Ohio, we believe this research will give us a better understanding of how V2X technologies can be further advanced and most effectively deployed for the benefit of all road users.”

“Research underway in Marysville and along the U.S. 33 Smart Mobility Corridor holds great promise in advancing world-changing transportation technologies and is the 21st century version of Huffman Prairie where the Wright Brothers made their early aviation discoveries,” said Governor John R. Kasich. “With the help of strong public- and private-sector partners, and our unmatched Transportation Research Center, Ohio is aggressively working to maintain its leadership role for developing vehicles and smart technologies of the future.”

How Does a “Smart Intersection” Work?

Four cameras mounted above the traffic lights at each corner of the intersection capture bird’s-eye-view video of surrounding vehicles and pedestrian traffic out to a 300-foot range. Honda’s proprietary image processing software then creates a 360-degree image of the intersection that classifies vehicles and other moving objects, such as pedestrians, motorcycles and emergency vehicles, and broadcasts pertinent information to surrounding vehicles via a dedicated short-range communication (DSRC) signal.

Each connected vehicle’s on-board computer decodes the information and, when necessary, provides both visible and audible alerts to the driver, intelligently supporting them to take corrective action to avoid a potential collision.

Honda has committed to using 200 connected vehicles for evaluation in the 33 Smart Mobility Corridor and Smart Columbus projects.

“The City of Marysville is appreciative of our rich history with Honda of America and we are committed to our partnership with them to support their development and testing of autonomous and connected vehicles,” said Marysville Mayor J.R. Rausch. “We are proud they chose Marysville to deploy this Smart Intersection technology here.”

Honda’s Vision for a Zero Collision Society

Honda’s pursuit of a zero-collision society includes advanced technologies such as the Honda Sensing® and AcuraWatchTM suites of advanced driver-assistive safety technologies, which serve as both a perceptual and technological bridge to the highly-automated vehicles of the future. Already, more than 1 million Honda and Acura vehicles on the road today are equipped with these systems. These technologies can significantly reduce the likelihood or severity of a collision and also serve as a bridge to highly automated vehicles of the future. Honda is targeting 2020 for the deployment of vehicles with highly automated highway driving capability and 2025 for the technological achievement of SAE Level 4 automated vehicles for personal use. 

Honda R&D Americas, Inc.

Operating 14 facilities in the United States, Honda R&D Americas, Inc. (HRA) was incorporated in 1984 after beginning operations in California in 1975. HRA is responsible for creating advanced products and technologies that provide new value to Honda and Acura customers. HRA conducts all phases of product development in the U.S., from market and technology research and styling through engineering design to prototype fabrication and testing, local parts procurement and support for mass production preparation.

With major facilities in California, Ohio, North Carolina and Florida, HRA is engaged in the development and testing of Honda and Acura automobiles, Honda power sports and power equipment products, and is also playing a lead role in the development of leading-edge safety, driver assistive and environmental technologies. Learn more at http://www.hondaresearch.com/.

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2019 Honda Insight Named Top Safety Pick+ by IIHS

  • Insight earns top ratings in all IIHS crashworthiness evaluations
  • Collision Mitigation Braking System™ feature of standard Honda Sensing® rated “SUPERIOR” by IIHS

The all-new 2019 Honda Insight has earned the 2018 Insurance Institute for Highway Safety’s (IIHS) highest overall safety rating of TOP SAFETY PICK+. The award is thanks to top ratings of “GOOD” in all crashworthiness tests, a standard “GOOD” rating for the Insight’s LED headlights and a “SUPERIOR” rating for the Collision Mitigation Braking System™ (CMBS™) feature of the standard Honda Sensing® suite of advanced driver-assitive and active safety technologies.

“Insight continues to prove that it’s much more than just a pretty face with great fuel-efficiency ratings.” said Ray Mikiciuk, assistant vice president of Honda Automobile Sales. “With standard Honda Sensing® active safety tech and a TOP SAFETY PICK+ rating, Insight is a hybrid with some serious safety chops.”

To qualify for the 2018 TOP SAFETY PICK+ award, a vehicle must earn “GOOD” ratings in the driver-side small overlap front, moderate overlap front, side, roof strength and head restraint tests and an “ACCEPTABLE” or “GOOD” rating in the passenger-side small overlap test. It also needs an available front crash prevention system that earns an “ADVANCED” or “SUPERIOR” rating and available good-rated headlights.

On sale since June 29, the 2019 Honda Insight offers class-leading power and passenger space, universally appealing styling, and an EPA fuel economy rating of 55 mpg1 city (LX/EX), while simultaneously bringing a new level of driving sophistication and style to the compact hybrid market. All 2019 Insights are equipped with the Honda Sensing® suite of active safety and driver assistive features as standard equipment.

Insight was engineered to earn top-of-class collision safety ratings, which is proven true by the top rating from IIHS. In addition, Honda expects Insight to earn a 5-Star Overall Vehicle Score from the National Highway Traffic Safety Administration (NHTSA) in its New Car Assessment Program (NCAP)2.

Insight’s standard Honda Sensing® helps provide greater awareness of driving conditions around the vehicle, in some cases helping drivers maintain lane position and, under certain conditions, is capable of slowing or even stopping the vehicle if it detects a potential front collision. Comprising the Honda Sensing® suite are Collision Mitigation Braking System™ (CMBS™) with Forward Collision Warning; Road Departure Mitigation (RDM) incorporating Lane Departure Warning (LDW); Lane Keeping Assist System (LKAS); and Adaptive Cruise Control (ACC).

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